With automation on AI steroids, we are going to see the job market becoming exponentially fluid and temporary e.g. Fiverr, Upwork etc. Non-linear career paths are on the rise and alternate ways of making money is becoming a common place. Companies are turning to social media, and the "influencers" promoting products with their honest views to their fans (CBC 27m) -- win-win. This is sometimes even true for simple things such as You tube videos for "Unboxing videos: How 5-year-old kids earn $1 million a month" (CBC 4m).